Contents
• THE CHALLENGE
• THE SOLUTION
• THE VARIABLE
• THE SOLUTION TO
THE VARIABLE
STARTUP BRANDING 101: HOW TO USE STORYTELLING TO ATTRACT CUSTOMERS
What you’re going to learn
BAL SIEBER | MODERN-NERD.CO
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Who Am I?
• 10 YEARS
INTEGRATED
CAMPAIGNS
• OPERATE A SOCIAL
MEDIA AGENCY FOR
LIFESTYLE BRANDS
STARTUP BRANDING 101: HOW TO USE STORYTELLING TO ATTRACT CUSTOMERS
BAL SIEBER | MODERN-NERD.CO
Advertising Creative Director
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Customers
THE CHALLENGE
MOST STARTUPS HAVE
IS BUILDING TRUST
STARTUP BRANDING 101: HOW TO USE STORYTELLING TO ATTRACT CUSTOMERS
Build an audience that is testing your product or service
BAL SIEBER | MODERN-NERD.CO
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Wine & Dine
SOCIAL MEDIA HAS MADE IT
EASY FOR STARTUPS TO
REPLICATE THE MARKETING
STRATEGIES OF MASSIVE
BRANDS AT A FRACTION OF
THE COST
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