Agenda
40 minutes
Knowledge Graphs vs THE Knowledge Graph
Why Topics aka Entities are replacing keywords in search
How you can see how well Google understands Entities in your content
How you can IMPROVE Google’s understanding of the entities
shared by mienphi.vn/ và downtailieu.com. . nhóm fb/groups/nhantaitailieu
This is a Knowledge Graph (Sort of)
German Lager
shared by mienphi.vn/ và downtailieu.com. . nhóm fb/groups/nhantaitailieu
This is Not “The” Knowledge Graph.
It’s a Knowldege Panel
shared by mienphi.vn/ và downtailieu.com. . nhóm fb/groups/nhantaitailieu
This is a Knowledge Graph (Sort of)
shared by mienphi.vn/ và downtailieu.com. . nhóm fb/groups/nhantaitailieu
This is a Knowledge Graph (Definitely)
shared by mienphi.vn/ và downtailieu.com. . nhóm fb/groups/nhantaitailieu
This is a Knowledge Graph
shared by mienphi.vn/ và downtailieu.com. . nhóm fb/groups/nhantaitailieu
• A Knowledge Graph is a connected Knowledge Base
• A Knowledge Panel is in the SERPS
• The Knowledge Graph is Google’s Knowledge Graph
Link:
https://drive.google.com/file/d/1gf0s_R2AX0-wmzdPJOxUcPb0KkOtkFr4/view?usp=sharing
